{"id":18241,"date":"2017-08-02T13:18:34","date_gmt":"2017-08-02T13:18:34","guid":{"rendered":"http:\/\/newrelease.safeshops.be\/2017\/08\/02\/luxury-retail-trends-challenges-and-opportunities\/"},"modified":"2019-02-28T14:26:39","modified_gmt":"2019-02-28T14:26:39","slug":"luxury-retail-challenges-and-opportunities","status":"publish","type":"post","link":"https:\/\/becom.digital\/fr\/luxury-retail-challenges-and-opportunities\/","title":{"rendered":"Luxury retail &#8211; Trends, challenges and opportunities"},"content":{"rendered":"<p>The rise of eCommerce has changed retail forever.<br \/>\nIn this new white paper, Ingenico ePayments explores how some of the world\u2019s leading luxury brands successfully transitioned to online sales.<\/p>\n<h4 class=\"uppercase mb8 bold\"><span id=\"hs_cos_wrapper_section_one_header\" class=\"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_raw_html\" data-hs-cos-general-type=\"widget\" data-hs-cos-type=\"raw_html\">TRANSLATE YOUR LUXURY BRAND APPEAL TO YOUR ONLINE PRESENCE<\/span><\/h4>\n<p class=\"mb48 mb-xs-32\">Replicating the luxury boutique experience online is challenging. The key is a well-designed platform that is easily accessible and constantly updated. Every detail matters: from unique offers to effortless payment and fast refund policy.<\/p>\n<h4 class=\"uppercase mb8 bold\"><span id=\"hs_cos_wrapper_section_two_header\" class=\"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_raw_html\" data-hs-cos-general-type=\"widget\" data-hs-cos-type=\"raw_html\">IDENTIFY CONSUMER BEHAVIOUR TRENDS IN DIFFERENT PRICE BRANDS AND REGIONS.<\/span><\/h4>\n<p class=\"mb48 mb-xs-32\">The more you know about your customers, the higher the chance that you can successfully build your brand online and prevent fraud. Luxury retail attracts more fraud, which can negatively impact brand image.<\/p>\n<h4 class=\"uppercase mb8 bold\"><span id=\"hs_cos_wrapper_section_three_header\" class=\"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_raw_html\" data-hs-cos-general-type=\"widget\" data-hs-cos-type=\"raw_html\">MIX AN OFFLINE AND ONLINE PRESENCE FOR OPTIMAL RESULTS<\/span><\/h4>\n<p class=\"mb48 mb-xs-32\"><span id=\"hs_cos_wrapper_section_three_text\" class=\"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_raw_html\" data-hs-cos-general-type=\"widget\" data-hs-cos-type=\"raw_html\">In an omni-channel world, both online and in-store channels are important as they\u2019re used for different purchase preferences. In-store is most appropriate for high value luxury sales (above \u20ac1,000), whereas the online channel shows most sales for luxury mass market (\u20ac0-100) Curious to learn more?<\/span><\/p>\n<section id=\"factoid4\" class=\"image-bg parallax pt64 pb64 pt-xs-80 pb-xs-80\">\n<div class=\"container\">\n<div class=\"row\">\n<div class=\"col-md-6\" style=\"text-align: center;\">\n<h4 class=\"uppercase mb8 bold\" style=\"text-align: left;\"><span id=\"hs_cos_wrapper_section_four_header\" class=\"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_raw_html\" data-hs-cos-general-type=\"widget\" data-hs-cos-type=\"raw_html\">FIND THE HIDDEN OPPORTUNITIES ACROSS THE GLOBE<\/span><\/h4>\n<p class=\"mb48 mb-xs-32\" style=\"text-align: left;\">The developed economies of Europe and North America account for a large part of global sales in luxury retail, and China represents the biggest opportunity for growth, particularly for online sales. But there are hidden pockets of opportunity for those brands that know where to look for them, such as the popular luxury vacation destinations of Guadeloupe and Martinique.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: left;\"><a href=\"http:\/\/epay-solutions.ingenico.com\/white-paper-luxury-retail-belgium\" target=\"_blank\" class=\"button orange medium \" style=\"border-radius: 2px;\">Download Ingenico White paper<\/a>\n<\/div>\n<\/div>\n<\/div>\n<\/section>\n<section class=\"bg-primary pt16 pb16\">\n<div class=\"container\"><\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>The rise of eCommerce has changed retail forever. In this new white paper, Ingenico ePayments explores how some of the world\u2019s leading luxury brands successfully transitioned to online sales. TRANSLATE YOUR LUXURY BRAND APPEAL TO YOUR ONLINE PRESENCE Replicating the luxury boutique experience online is challenging. The key is a well-designed platform that is easily accessible and constantly updated. Every detail matters: from unique offers to effortless payment and fast refund policy. IDENTIFY CONSUMER BEHAVIOUR TRENDS IN DIFFERENT PRICE BRANDS AND REGIONS. The more you know about your customers, the higher the chance that you can successfully build your brand online and prevent fraud. Luxury retail attracts more fraud, which can negatively impact brand image. MIX AN OFFLINE AND ONLINE PRESENCE FOR OPTIMAL RESULTS In an omni-channel world, both online and in-store channels are important as they\u2019re used for different purchase preferences. In-store is most appropriate for high value luxury sales (above \u20ac1,000), whereas the online channel shows most sales for luxury mass market (\u20ac0-100) Curious to learn more? FIND THE HIDDEN OPPORTUNITIES ACROSS THE GLOBE The developed economies of Europe and North America account for a large part of global sales in luxury retail, and China represents the biggest [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"footnotes":""},"categories":[35],"tags":[],"class_list":["post-18241","post","type-post","status-publish","format-standard","hentry","category-non-classifiee"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Luxury retail - trends, challenges and opportunities: SafeShops.be<\/title>\n<meta name=\"description\" content=\"The more you know about your customers, the higher the chance that you can successfully build your brand online and prevent fraud. Luxury retail is prone to\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/becom.digital\/fr\/luxury-retail-challenges-and-opportunities\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Luxury retail - trends, challenges and opportunities: SafeShops.be\" \/>\n<meta property=\"og:description\" content=\"The more you know about your customers, the higher the chance that you can successfully build your brand online and prevent fraud. Luxury retail is prone to\" \/>\n<meta property=\"og:url\" content=\"https:\/\/becom.digital\/fr\/luxury-retail-challenges-and-opportunities\/\" \/>\n<meta property=\"og:site_name\" content=\"Becom\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Becomdigitalfederation\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-08-02T13:18:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-02-28T14:26:39+00:00\" \/>\n<meta name=\"author\" content=\"SafeShops.be\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@becomdigital\" \/>\n<meta name=\"twitter:site\" content=\"@becomdigital\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"SafeShops.be\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/becom.digital\/fr\/luxury-retail-challenges-and-opportunities\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/becom.digital\/fr\/luxury-retail-challenges-and-opportunities\/\"},\"author\":{\"name\":\"SafeShops.be\",\"@id\":\"https:\/\/becom.digital\/fr\/#\/schema\/person\/9d2f9325b57c5b0c6f00b71c75dbc97f\"},\"headline\":\"Luxury retail &#8211; Trends, challenges and opportunities\",\"datePublished\":\"2017-08-02T13:18:34+00:00\",\"dateModified\":\"2019-02-28T14:26:39+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/becom.digital\/fr\/luxury-retail-challenges-and-opportunities\/\"},\"wordCount\":267,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/becom.digital\/fr\/#organization\"},\"articleSection\":[\"Non classifi\u00e9(e)\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/becom.digital\/fr\/luxury-retail-challenges-and-opportunities\/\",\"url\":\"https:\/\/becom.digital\/fr\/luxury-retail-challenges-and-opportunities\/\",\"name\":\"Luxury retail - trends, challenges and opportunities: SafeShops.be\",\"isPartOf\":{\"@id\":\"https:\/\/becom.digital\/fr\/#website\"},\"datePublished\":\"2017-08-02T13:18:34+00:00\",\"dateModified\":\"2019-02-28T14:26:39+00:00\",\"description\":\"The more you know about your customers, the higher the chance that you can successfully build your brand online and prevent fraud. 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