{"id":64369,"date":"2025-12-17T15:50:01","date_gmt":"2025-12-17T14:50:01","guid":{"rendered":"https:\/\/becom.digital\/?post_type=labs-panels&#038;p=64369"},"modified":"2026-02-26T11:10:04","modified_gmt":"2026-02-26T10:10:04","slug":"market-lab-le-19-novembre-2026","status":"publish","type":"labs-panels","link":"https:\/\/becom.digital\/fr\/labs-panels\/market-lab-le-19-novembre-2026\/","title":{"rendered":"Market Lab &#8211; Le e-commerce europ\u00e9en en perspective et ce que les chiffres belges nous apprennent au premier semestre 2026"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text]<\/p>\n<h2>Market Lab : l\u2019espace o\u00f9 savoir et innovation se rencontrent pour booster votre e-commerce<\/h2>\n<div>\n<p>Le <strong>Market Lab <\/strong>est bien plus qu\u2019un simple atelier : c\u2019est le rendez-vous incontournable pour comprendre, anticiper et innover dans le e-commerce en Belgique.<br \/>\nNous analysons les <strong>\u00e9tudes Becom existantes<\/strong>, explorons <strong>de nouvelles tendances<\/strong> et lan\u00e7ons des <strong>projets de recherche innovants<\/strong> pour vous offrir des insights concrets et actionnables.<\/p>\n<p><strong>Notre mission ?<\/strong> Vous fournir des donn\u00e9es strat\u00e9giques pour renforcer votre croissance digitale.<\/p>\n<h4><strong>Au programme :<\/strong><\/h4>\n<ul>\n<li><strong>Analyse critique<\/strong> des donn\u00e9es de march\u00e9 actuelles<\/li>\n<li><strong>Identification des tendances \u00e9mergentes<\/strong> et des opportunit\u00e9s business<\/li>\n<li><strong>Contribution \u00e0 la Becom Wiki<\/strong>, la plateforme de r\u00e9f\u00e9rence pour l&#8217;e-commerce<\/li>\n<\/ul>\n<p>Nous r\u00e9unissons <strong>chercheurs, experts et acteurs du march\u00e9<\/strong> pour d\u00e9crypter ensemble les insights les plus pertinents. Une occasion unique de <strong>partager des connaissances<\/strong>, d\u2019<strong>\u00e9changer des id\u00e9es<\/strong> et de <strong>stimuler l\u2019innovation<\/strong>.<\/p>\n<p>&nbsp;<\/p>\n<p>\ud83d\udccd <strong>Lieu :<\/strong> Bureau Becom &amp; en ligne<br \/>\n\ud83d\udcc5 <strong>Date :<\/strong> Jeudi 12 f\u00e9vrier 2026<\/p>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row bg_color=&#8221;#F6F6F6&#8243; top_padding=&#8221;30&#8243; bottom_padding=&#8221;30&#8243;][vc_column text_align=&#8221;center&#8221; width=&#8221;1\/1&#8243;][vc_column_text]<\/p>\n<p data-start=\"43\" data-end=\"156\"><strong data-start=\"43\" data-end=\"154\">Le Market Lab est un format hybride. Vous pouvez y participer aussi bien en pr\u00e9sentiel qu\u2019en ligne.<\/strong><\/p>\n<div class=\"wpb_row vc_row-fluid standard-section section section-no-parallax stretch \" data-speed=\"1\">\n<div class=\"col span_12 color-dark left\">\n<div class=\"vc_col-sm-12 wpb_column column_container col text-align-center no-padding color-dark\" data-animation=\"\" data-delay=\"\">\n<div class=\"wpb_wrapper\">\n<div class=\"wpb_text_column wpb_content_element\">\n<div class=\"wpb_wrapper\">\n<p><span style=\"color: #5e33c8;\">Le Market Lab est exclusivement r\u00e9serv\u00e9 aux membres Captain et aux Engaged Partners de Becom. Les inscriptions d\u2019autres personnes seront refus\u00e9es.<\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/1&#8243;][vc_raw_html css=&#8221;&#8221;]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[\/vc_raw_html][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Market Lab Becom : analyse des \u00e9tudes e-commerce, des tendances et insights pour renforcer votre strat\u00e9gie digitale en Belgique.<\/p>\n","protected":false},"featured_media":64478,"template":"","meta":{"_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false},"labs-panels-category":[762],"labs-panels-topics":[768,778],"class_list":["post-64369","labs-panels","type-labs-panels","status-publish","has-post-thumbnail","hentry","labs-panels-category-market-lab-fr","labs-panels-topics-cases-fr","labs-panels-topics-trends-fr"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - 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